7 Tips to Get More Subscribers on YouTube-2015
So, how can you get more people to take the leap from viewer to subscriber? Try implementing these helpful tips for vloggers to your YouTube strategy:
Consistently Create Quality YouTube Videos
First and foremost, you absolutely must create quality vlog content, and you have to do it consistently. The key is to balance quality and consistency. If you can’t put out more than one YouTube vlog every two weeks, that’s fine, but be consistent. Let your viewers know that they can expect videos from you every other Tuesday morning (or whenever you upload them). Then make sure that those videos are of the kind of quality that your viewers and subscribers want to see.Give Your Viewers a Reason to Subscribe
Next, don’t be afraid to ask your viewers to subscribe to your YouTube channel. You can do this in your channel profile, in your video descriptions, and/or at the end of your videos, too. When you do, though, be sure to give your viewers a reason to subscribe. Tell them why they should subscribe to your channel.For example, let’s say you vlog about upcoming feature films. You could say something like, “Stay up to date on all the latest films to be released this summer! Just click the subscribe button below this video.” While your viewers know that they can see your new vlogs every Tuesday morning, it’s easy to forget about these things sometimes.
Subscribers get notifications when the channels they follow post new videos. By subscribing to your YouTube channel, your viewers make it easier to stay involved and up to date on everything that’s going on with your vlogs and your community.
Optimize Your YouTube Videos for Search Engines
Creating great vlogs isn’t enough, though. You also have to create great content that people can find! When you search for keywords related to your videos and your channel, either on YouTube or on Google, where are you in the search ranks? If your channel doesn’t come up within the first few results, it could be because you haven’t optimized your titles and descriptions.Make sure that your YouTube video titles include the keywords your viewers will be searching for. Then, as you write your video descriptions, make sure to include those keywords/phrases. Don’t sacrifice flow or clarity for keyword density, either. Google rewards good content and punishes keyword stuffing. Once your YouTube videos are more visible to search engines, they’re going to be more visible to your viewers, too, as they find your content more easily. Every new viewer is a potential new subscriber!
Collaborate With Other YouTubers
When you collaborate with other YouTubers who create content about topics related to the ones you vlog about, you can actually help each other out a great deal. Reach out to other YouTubers and offer to exchange shout-outs and/or links on social media and in your video descriptions. You can also offer to do guest vlogs for each other or to make a collab video together.When you do this, you both widen your audiences by getting exposure to each others’ viewers and subscribers. This is a great way to get involved with the community around your niche or industry, to network with other vloggers, and to get more viewers and more subscribers for your YouTube channel.
Social Media Marketing
Next, spread the word and get more subscribers on YouTube with the help of Facebook, Twitter, Instagram, Pinterest, and/or Google+. Create social media accounts for your YouTube channel on all of the social networks where your fans hang out, and build followings based around posts about your YouTube vlogs and related topics.When you post links to your YouTube videos, don’t hesitate to encourage your followers to go ahead and subscribe to your channel if they like what they see. Remind them that they can get all of the latest content and never miss a vlog when they subscribe.
When posting to social media, though, be sure to not make every post an advertisement. Include valuable content, behind-the-scenes content/footage, fun and interesting images, and other things that your audience wants to see. By growing your social media community you will establish a larger reach for your vlogs. This means more potential viewers and subscribers.
Interact and Engage With Your Viewers
Speaking of social media, YouTube is a social network as well as a video repository. The most sucessful vloggers on YouTube know this and make use of it, and so can you.Get involved with your audience. Engage with them in the comments. Ask them questions, and when they respond, keep discussions going. When they have questions or comments, address them. Do the same on social media, too. Get social with your viewers, and you’ll see more subscriptions on YouTube.
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